Logo Designing Tips For Beginners To Make Your Own Logo

Best Logo Designing Tips

The craze for graphic designing is increasing year after year but those newbies who start logo making passionately end up making ineffective designs. This guide is for fresher who wanted to make a career in the logo creation sector. This guide applies to veterans also who are looking for some advanced tips. We have curated the best logo designing tips for beginners so that you can create a logo on your own.

Table of content:

Prerequisite for logo designing

The tips I have included here do not require any previous knowledge. Any person can read the tips and apply them in logo designing. I have added 7 logo designing tips for beginners which are as crucial to an experienced professional as it to a fresher. However, there are certain necessary things I thought you should know before reading the logo-making tips

You must know what a logo is. A logo is a symbol or a figure that is adopted by an organization, business, or company as an emblem to represent themselves. They used it to carry the logo as a mark for their identity, promotions, and brand communications.

 A typical logo has an appearance of either a figure, image, some unique design, symbol, or even an animation. A logo is usually created by graphic designers who are often called logo makers.

You should aware of the difference between a good logo and a bad logo. A good logo is something which is useful, practical, and outputs appropriate design. A bod logo design is ineffective, dull, and opposite to logo design guidelines. 

You should have a basic understanding of drawing on a paper sheet. It is not important whether you draw good or bad but must know how to draw basic figures. In conclusion, you should have an elementary level of sketching skills. I inserted the logo designing tips keeping a perspective that fresher should have a basic understanding of computers. Yes, getting into the profession of graphic designing requires you to be comfortable with design software.

Resources for design theory

There are a lot more to read along with these logo development tips I am here sharing with you a glimpse of information about several topics. My suggestion to you is to read them in-depth so that you gain good knowledge about design. In other words, having knowledge of design theory will help you lead your career in a good direction. Above all, I have written them in my way by doing additional research and putting in my experience. The important topics to read for additional logo developing tips:

  • Difference between good and bad logo- This article will help you identify the flaws and faults in a terrible design. It will also help you to recognize the best creative practice done in a superior design. Because having an understanding of design types help you prefer making good ones only.
  • Famous airline logo and designing story- This article describes the best airline logo with their design story.
  • Beginners logo designing guide- A simple short designing guide to help you understand the basic terminology used in this domain.
  • Design theory for logo makers- The theory of design explained in the simplest language possible. Have a read to know.
  • Important logo designing questions to know- Logos are created for others. So, it is crucial to understand their requirement in a better way. The set of logo designing questionnaires will help to get an overall understanding of the logo concept. After that, you will be able to understand the needs of the customer in a better way

Logo designing tips for beginners

I have noted the seven tips for creating a logo design based on my experience and knowledge. These seven logo designing tips will help you get started with a better foundation. As the title of this blog suggests, I have given below tips keeping a novice in mind. 

There are many logo designers in the world; they can create any kind of design and are skilled in creating logos but very few of them actually know the art of developing an effective logo. A design that fails to cause impact is an ineffective logo design. As a result, it is significant to acquire the art of making great logos. If a beginner follows these tips religiously then with consistent practice he or she can master the skill of logo designing but following the logo designing tips is a must.

The tips I have discussed below can be followed in any manner irrespective of the order I have written them. Refer to them, implement them and reap the benefits from them.

Investigation and thorough research

Logo designing is not an ordinary activity like other activities in graphics designing. It is a more serious task where your efforts and design approach must reap beneficial results. The resultant should meet the client's expectations and the design should create a positive impact. A deep investigation of the client and his objectives plays a vital role in the initial stage of logo conceptualization. It is important to research a company before making the strategy for logo design. Most designers fail to put the requisite time into investigation and research. While most logo makers do research but only on a superficial level. Investigation of a company before designing is the popular logo designing tips

Investigating a company profile is the popular logo designing tips

In order to make an effective logo one should make a habit of knowing the client a little more. Collect the important hints and signs that your client gives you during the initial consultation. Understand his needs and suggest the best possible solution. Our goal is not always to make a beautiful-looking design but our design should meet the goals of our client.

Have open communication

It is the most important piece of advice I used to give every designer. Practice a habit of making your client comfortable enough so that it becomes easy for him to open up quickly. We all know the value of time and especially if you're a designer then you must manage your time effectively. 

Usually, the clients get comfortable when we are into the second last stage of designing. Now he tells us about his opinion on the design. He now starts to share feedback on the design concept. But as we are humans we cannot bring the time back, it becomes difficult to reverse the process to make changes in the design. Here if anyways we can make the client open to communicate early then we can accept his suggestion and criticism. So try to have open communication with your client and make him comfortable to share his feeling as early as possible.

Make Flexible design to scale in future

This advice is a little bit technical to understand. We all create designs not only to solve the customer's problems but to make our life simple too. We earn from designing and our earnings depend on the number of customers, price of each design, and our successful completion of projects. So, in order to survive in this competitive market, one must think about the future as much as we do for a design. Ask yourself this question as many times as you can-"How can I bring this customer 2-3 times for the project?"  Now, this can happen in two ways. 

First, you develop an affordable design that makes your client come back to you in the future. Second, you should create an effective scalable design for him that can be reproduced or modified in the later stages. I here want you to make scalable designs because it is very common that a company will modify the logo later on. So your initial design should be such that you can always have an opportunity to earn in the future.

Apply Effective Color & Fonts

This is again a bit of technical advice but the reason you're reading this article is not to learn only the fundamentals of logo designing. We all know the colors and fonts play a crucial role in designing. The thing we don't know is a bad color scheme can ruin the whole design. I usually follow a structure while designing any logo, I create the complete design in monochrome and then proceed for coloring. This helps me concentrate on the coloring part. I know that there are thousands of many fonts available online and I can understand how it feels when we saw a new one. 

My advice to you is to curb your temptations and go with the basic fonts and basic colors. Use the standard color wheel and make few adjustments in shades only. Try to make great use of simple color shades and regular fonts. A simple design is a better design in 2021.

Practice simplicity

Simplicity is the #1 design trend in 2021. You can see the adoption of the simple and sleek design concept in various industries. Designers are concerned about the aesthetics of the product and they have found a way to improve the appearance by implementing simplicity. 

The current generation of designers is confused amid the availability of various design tools. We want to use all the tricks in a design to make it pleasant. But what we end up with is creating an ugly-complex design. We should declutter our design tools by selecting only important and effective ones. Using few elements in the design makes it simple to appear but also classy in looking. The market of 2021 demands a simple design that can solve the needs of the consumer. So, practice avoiding too much use of elements; limit the usage up to 5 only. Our goal should be creating aesthetic design through simplicity.

Embrace visualizations

The visualization is the process of making a mental picture of your successful logo design. It is the oldest ritual followed by famous logo makers but it is now a trending tip for logo engineers. Why? 

The answer is a bit simple. We are in a world full of distraction and confusion. Presence of many varieties of tools and information pertaining to attractive design concepts makes us unfocused and unsure about the success of our design. The practice of regular visualization about the end result of a beautiful design can help us build a perfect one. The process involves thinking about the positive and adorable image of your design using the available information. Think about the qualities of the best design and see them embedded in your current project. This process of visualization will help you recognize your flaws and will help you develop effective ideas. Try it to see the results.

Take genuine feedbacks

We think that after using the best tips for designing an effective logo we are error-proof and our design is the most perfect design in the world. We are wrong! There is no perfect designer who has ever create the best design in one attempt. Designers are lifelong learners. They create, judge, and take feedbacks to learn further. 

Yes, feedbacks are the most vital tool in a logo designer's life. We learn by asking questions about our creativity. Get better by accepting positive criticism. We get motivated by appreciation and get alerted by complaints. Do ask for genuine feedback after supplying your design. Take as much feedback as possible to understand the feasibility of the logo concept. Analyze the feedback, uncover the improvement areas, make a plan for avoiding mistakes in the future and create another great logo.

Designing a logo on your own

Designing something without anyone's support takes strong determination. One should be adamant to follow the designing procedure without any falling into distractions. Use our logo designing tips for better guidance. Whenever I sat for designing a logo on my own, I follow certain steps to plan and formulate the design process. To make a logo on your own, divide the logo designing process into five segments:

  1. Business & Objectives
  2. Design Exploration
  3. Style Selection
  4. Combining Elements
  5. Creation & Adjustments

Business & Objectives

The first thing I would like to consider is for whom I am designing this logo. Why they want a logo and what are their demands from my design? I ask such questions to myself. All of these short but difficult quizzes help me sketch a practical logo. I spend 20 % of my time understanding the objective and working of the company for which I will create a logo. 

Design Exploration

This stage is important and will help our minds to warm up to receive ideas. Start your logo exploration with a simple google search. Try selecting major keywords from the company's description. Search these terms on the internet and try saving pictures that you encounter online. This method is used to get some logo inspiration. Most importantly, this process will help you generate unique ideas from already applied ones.

Style Selection

This step is a bit tricky and generally used after having a rough sketch ready. At this stage, you have to choose what kind of logo you are going to make for your client. Try putting your imagination and rough sketch with pictorial logos, textual logos, or a combination of both. See which logo style is aligning with the purpose of the design. Check out which style will communicate the company's objective more clearly.

Combining Elements

After creating a rough sketch, forming an imaginary plan for the logo, and selecting the suitable style, now you have to combine the elements of the logo. Choose the appropriate font style. Combine the color schemes matching the company's culture. Select the suitable sized icon if your design plan allows you.

Creation & Adjustment

This is the final stage in which you put all your tools into working. This step usually does not consume much time but the adjustment of the design may take several hours. Creating a logo in these steps is all about putting what you have learned and collaborated from the above steps. This stage may require certain adjustments like changes in size and proportions. Adjustment in color scheme or icon type. So be ready with the alternative to adjust the logo design as per the client.

Tools for logo designing

There is no perfect application for designing an absolute logo design like professional designers. However, there are some good apps that can support learning the basic principle of logo designing. These apps can help you create low-quality to medium-quality logos. Some of the apps may require a license to operate while others may be free up to a certain level. There are many apps that provide logo designing tips along with working on the design. In the current scenario there are three platforms that offer design tools:

  • Mobile Application
  • Online Websites
  • Design Softwares

In order to follow the logo designing tips one must have design tools.

Mobile applications are the handiest logo designing tool as you can create your logo with the help of mobile. These apps are basically the miniature version of complete design software. These apps are either work offline or online. The quality of the output is medium. Some apps may require a subscription plan to use the complete tools while some apps are totally free. The limitation of these apps is they can provide only certain tools for design. To use other tools we have to install other apps. To create a complete design we may have to download 4-6 other apps. The working potential of these apps is limited. Logo designing apps requires an intermediate level of designing skills.

Online websites are now becoming popular among marketers. These are widely used for creating simple graphic designs. The online website offers limited working tools for creating basic designs only. For creating a professional-looking design you may require the help of other 3-4 websites also. This platform can make shallow level designs only and are generally used for producing regular graphic design. This platform can only be used if you have good internet connectivity. The user interface of the websites is made simpler so that a beginner-level design enthusiast can plot his imagination. They are best for getting some basic logo designing tips as well. Some website is totally free while other are free up to designing only and if you ask for the output they may charge.

Design software is the first choice of every professional logo maker. They provide full working proficiency and the design output is worthy. Any professional design software available in the market requires a license to use it. They charge you for buying that license. The design made from this software can be modified using advanced level adjustments. This software is complete in itself but sometimes may require only 1-2 other software to complete a design. This software can be best used if used by following the professional logo designing tips

Logo design copyright

A copyright is a tool for safeguarding your unique design from copying or using by someone else without your permission. The copyright rules are applicable to every logo design and either client or designer can apply for copyright protection. The laws for intellectual property rights IPR are different for different countries. There are various sections and sub-sections that define the rules for copyright protection rule.

Read the complete logo designing tips for understanding logo design copyright.

The main aim of using copyright is to keep the uniqueness of a certain design or a thing. There are several things that you can file a copyright for but do not overlook the things that do not comes under copyright. You can apply for a copyright for paintings, content, web design, and logo design. But you cannot apply for copyright for  Titles, Names, Calendars, Slogans, Symbols, Variations of lettering and coloring, Measurement charts, etc.

After applying for the copyright you can use a little C icon in the design which indicates that the design is under copyright laws and one cannot use the design without getting permission from the owner. You can check the laws in your country to know the exact procedure of the process. However, there are few steps in the copyright process

  • Application for copyright
  • Payment of fees
  • Sharing copies of unique design
  • Waiting for confirmation
  • Certificate for copyright.

Fixing your design cost

If you're still struggling to find the right price for your design project then be calm. Every graphic designer or a logo maker has once struggled like the way are doing. We know we need the maths to calculate the price which is neither too low nor too high. But wait, we are in the beginning stage of logo making and we started drifting our focus from design to money. Practice the above-stated logo designing tips as much as you can. Develop the skills and then charge the clients for your time and efforts.
The most difficult logo designing tips is fixing price for logo.

A logo maker charges for time and skill. The time spent on unuseful tasks cannot earn you money so you have to acquire the relevant skills first. There is no right or wrong pricing in the market. There are either expensive design or affordable design. That's it. Don't waste your time evaluating the right price for your art piece. Think about how can you make a balance between charging a client and creating value for the client. Your first aim should be making a strong portfolio that can attract further projects. 

A design project is charged high or low based on the skill sets, the experience of the designer, the size of the project, and the popularity of the business. There are other two factors that are involved in deducing the price market. We need to look for competitive pricing in the market and weigh the challenge the client is throwing on us. Explore the pricing of various designers by becoming their customers first. Don't be afraid of quoting low prices. A low price may indicate low confidence in designer but if your establishing yourself as a  new designer then it will not affect you much.


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